Although I’ve found hashtags that date back to 2002 (lol, N.O.R.E.), it really took off with Drake with his many, many hits that combine saying something, then pausing annoyingly, and then closing with a half-assed pun. (ex: “Swimmin’ in the money, come and find me… NEMO”). The Drakeian version of hashtag rap combines the intellectually lazy reference-qua-referencing of Family Guy episode with a pregnant pause that actually drives home how much better it would sound if there was a “like” or “as” filling that sucking abyss of silence and suckitude.
Christopher Weingarten in the Village Voice’s “20 Worst Songs of 2010,” writing about Nicki Minaj and Ludacris’s track “My Chick Bad.” Now that I’ve read about hashtag rap, I’ll hear it everywhere. dammit